samples of our graphic design work

Process

Brand Aid™:

Our 10 Step Creative Approach ensures an effective strategy and unique graphic design process that builds your brand. Your input throughout this process assures our success together.

  1. Research: We build a working profile of your company, your industry, your market, and your competition.
  2. Focus: Our team analyzes data, charting a course of action to build your brand.
  3. Conceptualize: Using action plan, develop initial concepts that are reviewed together and discuss which directions work best for you.
  4. Refine: Select stronger concepts and advance to tighter comps.
  5. Further Refinement: Narrow the focus to your top selections, making adjustments and exploring color options.
  6. Finalize: Review top selections and pick the winner. Top choice is now fine-tuned and submitted for approval.
  7. Final Product: Approved design is prepared as final art, workable for all media, and delivered to you.
  8. Implement: Branding is integrated throughout organization, corporate culture and marketing channels to achieve maximum visibility and impact.
  9. Support: Follow-up on implementation and provide on-going support.
  10. Follow-through: Expand brand into other media as market recognition builds.
strategy photo